Improve Your Contact Lists and Build Stronger Relationships
with Tufford Group
Challenges in Maintaining and Expanding Customer Relationships
As a business owner or CEO, you understand the importance of maintaining and expanding your customer relationships. However, one of the biggest challenges you face is managing your contact lists. Outdated and inefficient lists can hinder your ability to communicate with existing customers and target potential new ones. In addition, customer retention during mergers and acquisitions can be a challenge when it comes to identifying potential customers within your existing databases.
Tufford Group to the Rescue
At Tufford Group, we specialize in helping businesses manage their contact lists. We work with companies who have amassed large personal contact lists, digitized old files, and merged multiple lists from various sources. Our customized approach is tailored to meet the specific needs of each client, whether you have a box of old-school paper files, an outdated Excel spreadsheet, or multiple lists from different sources.
Our Success Stories
In one case, we worked with a client that had over 10,000 customer records scattered across multiple systems and platforms. We identified and merged duplicates, corrected misspellings, and standardized formats to ensure consistency across all customer data. By doing so, we were able to provide the client with a comprehensive and accurate customer database that they could use for targeted marketing campaigns, personalized customer communication, and improved customer service.
The Process
- Sign agreement: To start working together, we'll ask you to sign an agreement that includes a mutual non-disclosure agreement (NDA) to ensure the privacy and protection of your data.
- Submit your list: Once we have the signed agreement, you'll submit your contact list to us. We'll work with you to create a secure method for submitting your data.
- Data cleaning and customization: Our team will meticulously clean your data, format phone numbers and addresses correctly, identify duplicates, and make sure everything is in the correct field. We'll also identify potential errors in phone and email addresses, such as .co instead of .com or missing the @ symbol. Then, we'll import the data into a customized system for your project.
- Script development: We'll work with you to develop email and phone scripts that meet your specific needs and get your approval on the rough drafts.
- Outreach begins: After we receive payment for our services, we'll begin reaching out to your contacts via phone and email, using the scripts we developed together.
- Ongoing communication: As the project progresses, we'll keep you updated on any immediate issues or leads that arise.
- Monthly report: At the end of each month, we'll generate a report that includes analytics on the data condition, call outcomes, and data remaining. This will help you understand the progress of the project and any areas that may need additional attention.
Benefits of Using Tufford Group
By using our services, you will reap the benefits of a clean contact list. You will be able to identify where your marketing dollars should go, throw away or delete files for customers who have passed away, send out updates confident that everyone the reach is interested in your project, and save money on postage and time wasted on uninterested customers. Trust Tufford Group to help build and maintain a contact list that truly works for your business.
Contact us today to learn more about our services and how we can help you achieve your goals while also being environmentally responsible.